Nike Logo

Did the designer of the Nike logo get rich?

Hardly -- The Nike "swoosh" logo was designed by University of Oregon student Carolyn Davidson in 1964 - four years after business undergrad Phil Knight and track coach Bill Bowerman founded the company they originally called Blue Ribbon Sports. Ms. Davidson was paid $35 dollars for her design.

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The Swoosh

"The SWOOSH logo is a graphic design created by Caroline Davidson in
1971. It represents the wing of the Greek Goddess NIKE. Caroline
Davidson was a student at Portland State University in advertising.
She met Phil Knight while he was teaching accounting classes and she
started doing some freelance work for his company. Phil Knight asked
Caroline to design a logo that could be placed on the side of a shoe.
She handed him the SWOOSH, he handed her $35.00. In spring of 1972,
the first shoe with the NIKE SWOOSH was introduced.....the rest is
history! (from Nike Consumer Affairs packet, 1996)